Korean / English / Chinese

Hobong Food System Co., Ltd.
President : Ho-Bong Lee

Head Office & Franchise Business Office :
274, Dongil-ro, Gwangjin-gu, Seoul, Republic of Korea.

Email : toast1@naver.com
Tel : +82-2-754-7778
All about HoBong Toastwich
Back in 1994, HoBong's the first store was opened in Anam-dong nearby KOREA University based on his personal experiences as bakery and confectionery chef, depth understanding of TOAST,
a unique sauce. Then he opened Myungdong store in March 2004 which continues to this day.

Actually HoBong had placed top priority on customer's delight via only a few stores by making differentiated made-to-order premium toast filled with flavor and nutrition, by adding a unique sauce and fresh ingredient rather than aggressive franchising business activities.

However, customer's demands to enjoy HoBong's differentiated flavor, more easily, widely required us to become the leading choice for people seeking, to set out the new direction of business with
the motto of win-win management.